The University of Massachusetts Boston has announced a $5 million gift from New Balance and its chair, Jim Davis, to launch a sports leadership program.
The largest gift in UMass Boston history will support a new major designed to create career pathways and bring additional diversity to the management and leadership levels in the sports industry. Available starting this fall, the 39-credit Sport Leadership major will comprise core components that include the foundations of sport, leadership and management, finance and economics, sports marketing and communications, ethics and sports law, and innovation and entrepreneurship. Students will be required to take classes in, and encouraged to minor in, business fields such as management, marketing, accounting, analytics, and finance, and also will be required to perform community service, engage in mentorship programs, and participate in three internships.
The program will be guided by an advisory board that includes Olympic track star (and UMass Boston honorary degree recipient) Edwin Moses, former New England Patriot Andre Tippett, Boston Celtics legend Tom "Satch" Sanders, and Baseball Hall of Fame executive Jeff Idelso.
"Through this new program, UMass Boston envisions creating pathways for students from all communities to the multi-billion sports industry that looms so large in society and in the imaginations of many young people," said UMass Boston interim chancellor Barry Mills. "Too often, the message that young people from diverse communities receive is that their opportunities are confined to the playing fields, but we are committed to making sure that management and leadership opportunities in the sports world will be available to them."
“UMass Boston to Launch BA in Sport Leadership.” University of Massachusetts Boston Press Release 03/07/2018.